Autolook Awards

Autolook Awardsare created to emphasize the concept of racing cars as a refined form of communication,awarding teams and sponsors not for their sport achievements, but for their communication strategies, always prevalent in motorsports.

Famous liveries, commercials, advertising campaigns, great initiatives realized by manufacturers who participated to every world motorsport championship were analyzed by a committee of professionals, as Formula 1 journalists and motorsport exponents, made by:

Monday 4 September, at 6 pm, the second edition of the Autolook Awards will be a special evening presented by the SKY TV journalist Federica Masolin, highlighted by the presence of personalities who have turned modern-day racing cars into palettes with which to create messages, making them vehicles of artistic advertising.